Strategic Analysis Report Bic

Final Strategic synopsis Report BIC Table of content introduction4 PRESENTATION OF THE BIC GROUP4 GOVERNANCE4 Core competence4 value5 BICs vision5 FIGURES6 The Stationery grocery store6 The light source market:6 The shavers market6 The scheme6 Risks and challenges7 I.External Analysis8 A.BICs surroundings: the PESTEL framework8 1)Political factors8 2)Economical factors8 3)Socio-cultural factors9 4)Technological factors9 5)Environmental factors9 6) well-grounded factors10 B.Strategic Groups and tilt abridgment10 1)The stationery industry11 2)The luminance industry11 3)The Razor industry12 C.Where does the pressure come from? porters beers Five Forces framework12 1)Competitive rivalry:13 2) alternate products14 3)Potential entrants14 4)Suppliers15 5)Buyers15 External Analysis refinement: Opportunities and Threats15 1)Threats15 2)Opportunities16 II.Internal analysis17 A.The Value Chain17 1)Support activities17 2)Primary activities21 3)Competitive advantages22 B.

BCG intercellular substance The Market Sh bes23 1)Stationery23 2)Lighters24 3)Shavers24 4)Bic Sport24 C.Resources and Competences25 D.Business direct strategy25 1)Strategic clock26 2)Directions and Methods of development27 Internal Analysis Conclusion: Opportunities and Threats29 1)Weaknesses29 2)Strengths30 III.External/Internal Conclusion: the TOWS analysis31 A.The Weakness-Opportunity recommenda tions are of devil dimensions.31 B.The ! Strength-Opportunity recommendations are three-fold:31 C.Strength-Threat recommendations:31 D.Weakness-Threat recommendations:32 IV.Recommendations33 A.Identification of effectiveness alternatives and feasibility analysis33 1) hypnotism 1: New product line33 2)Suggestion 2: Attacking Luxurious Item Markets by...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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